Reno was established in April 2007 In the United Arab Emirates to meet the growing need for retail stores providing high quality distribution of Home Appliances, Electronics, Food Products, High Fashion Apparels and Toys. In addition to, provide an end to end solution to meet the highest quality standards in providing unparalleled customer service and best quality products at a competitive price. Emg Holding began with a modest team of 90 members and today boasts of an group force of 600+ employees. What started off as 2 stores and 27,000 sq.ft. of retail space, today it is over 500,000 sq.ft. of retail space spread across 25 stores.

Reno has positioned Itself strategically as a leader In the regions of retail sector by Improving on operational efficiency. From humble yet confident beginnings Innovative sales schemes, loyally programs, a unique and large portfolio of products, business associations, vendor selection and most Importantly an aggressive pricing of products ensure customer satisfaction and availability of a wide array of products under one roof. From the rarest food items to the freshest products, EMG constantly endeavours to provide its customers with the best products at all times. EMG is a home of big International brands.